Sturgis Motorcycle Rally
Client: City of Sturgis
Role: Logo Design
There is nothing more symbolic of American freedom than the wings of an eagle, and there is no event that embodies that American spirit more than the Sturgis Motorcycle Rally. Navigating the winding roads of The Black Hills is one of the most defining experiences for a rider visiting the City of Sturgis Motorcycle Rally, that’s why the “S” found centered on the icon also resembles the winding roads that riders enjoy so much. The new Sturgis icon embodies a modern-vintage virtue; classic line work and styling that can be worn as a badge of honor for heritage riders, with a modern aesthetic that also welcomes a new generation.
Canvas MX
Client: Canvas MX
Role: Logo Design
VAHNA
Client: VAHNA
Role: Logo Design
The name VAHNA is derived from the word vahana, meaning “a vehicle of the gods”. The circles are symbolic of the two wheels of a motorcycle, overlapping like a Venn diagram representing creative collaboration and unity between the various genres of riding.